Engineering Leader
Adrian Petcu
Engineering leader and AI & Web3 enthusiast. PhD in Web3.0, MBA from CNAM Paris. 8+ years scaling teams and shipping products across Europe.
About
Engineering manager with a track record of scaling teams and shipping products. I've led organizations at Endava and IBM, consulted on Web3 projects, and I'm passionate about AI-driven development and making engineering teams actually enjoy their work. When I'm not managing, I write about leadership and run workshops on AI tools for developers.
Experience
2024 – Present
Engineering Manager
Adobe | GenStudio for Performance Marketing
Leading 3 engineering teams. Driving AI adoption practices and workshops. Coordinating across product, marketing, UX, and data.
2020 – 2025
Engineering Manager
Endava
Development leadership for 60+ employees across enterprise projects. Pre-sales SME for full-stack. Influenced 8 teams across 3 countries on technical direction.
2018 – 2020
Scrum Master & Chapter lead
Endava
Facilitated Agile ceremonies, removed impediments, and improved delivery for cross-functional engineering teams. Coached developers and product owners on Scrum best practices and team effectiveness.
2017 – 2018
Senior Software Engineer
ING
Code review and mentorship. Workshops on Git, PWAs, and cross-functional UX collaboration.
2016 – 2017
Lead Software Engineer
IBM
Full-stack: AngularJS, React, Node.js. Hybrid mobile apps. Team leadership and recruitment coordination.
2021 – Present
Web3 Consultant
Various
Blockchain strategy, smart contract development (EVM, Solana), DApp architecture, and wallet integrations.
Expertise
Leadership & Management
Team Scaling
Agile / SAFe
Coaching
Performance Management
Pre-Sales
Recruitment
Frontend
React
Next.js
Angular
TypeScript
HTML5 / CSS3
SASS
Backend
Node.js
REST APIs
PHP / Laravel
MySQL
MongoDB
Web3 & Blockchain
Smart Contracts
Solana
EVM
DApps
DEX Integrations
AI & Tooling
AI Enablement
Workshops
Webpack
Git
Jenkins
Education
2017 – 2023
PhD, Electronics & IT
University POLITEHNICA of Bucharest
Migrating to Web3.0: The impact of scaling and decentralisation on software applications
2019 – 2021
MBA, Business Administration
CNAM Paris / Bucharest Business School
Navigating through the challenges of scaling teams and processes in software development
2015 – 2017
MSc, Applied Electronics
Faculty of ETTI, UPB
2011 – 2015
BSc, Computer Systems & Networking
Faculty of ETTI, UPB
Writing
I write about engineering leadership and AI adoption. Real stories from managing teams, practical takes on AI tools in daily development, and lessons from scaling organizations across borders.